Black Tie Smoke
Black Tie Smoke is a well-known company that offers CBD products all throughout the country.
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1
PROTOTYPING
We were requested to complete a comprehensive makeover based on the Figma design given by the customer.
This store has a number of weighty elements, the most notable of which is that it is a gloomy store.
The accordion on the site was a significant challenge to enable on mobile and desktop, but we succeeded.**We do not own the rights to the design. We were hired to take the design and build it on Boostrap 5.0
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2
STYLE CONCEPTS
We suggested a custom-built website based on Bootstrap 5.0 for faster load times and an all-around simplified user experience for the customer.
Before, their store was not user-friendly and did not have a "story-like brand" feel which we wanted to emphasize since their story was very inciting and important. -
3
BRING IT TOGETHER
In addition to building out the custom theme, we developed custom app-like features that was catered to BlackTieSmoke.
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4
SPEED PERFORMANCE
On mobile was one of the most unique features, as it involved a lot of time and effort to allow only on mobile a unique menu slider that was different than on desktop view.
On their product page, we made the fonts extra small to cater to their customer audience and greyscale the product descriptions for a cleaner UI/UX design.